http://www.borychung.com bory Wed, 15 Feb 2012 22:36:42 +0000 http://www.borychung.com en http://www.borychung.com/U-N-I-T-E-D-A-I-R-L-I-N-E-S http://www.borychung.com/following/borychung.com/U-N-I-T-E-D-A-I-R-L-I-N-E-S Wed, 15 Feb 2012 22:36:42 +0000 bory 2817169 <img src="http://payload25.cargocollective.com/1/3/125554/2817169/Cargo_InPogress_900.jpg" border="0" width="900" height="161" width_o="900" height_o="161" src_o="http://payload25.cargocollective.com/1/3/125554/2817169/Cargo_InPogress_o.jpg" align="left" /> http://www.borychung.com/T-B-W-A-G-L-O-B-A-L-B-R-A-N-D-I-N-G http://www.borychung.com/following/borychung.com/T-B-W-A-G-L-O-B-A-L-B-R-A-N-D-I-N-G Wed, 15 Feb 2012 22:08:29 +0000 bory 2817016 <img src="http://payload25.cargocollective.com/1/3/125554/2817016/Cargo_InPogress_900.jpg" border="0" width="900" height="161" width_o="900" height_o="161" src_o="http://payload25.cargocollective.com/1/3/125554/2817016/Cargo_InPogress_o.jpg" align="left" /> http://www.borychung.com/A-C-A-D-E-M-Y-A-W-A-R-D-S-P-I-T-C-H http://www.borychung.com/following/borychung.com/A-C-A-D-E-M-Y-A-W-A-R-D-S-P-I-T-C-H Wed, 15 Feb 2012 21:52:14 +0000 bory 2782550 Pitch for Academy Awards with Eddie Murphy as host. Official Poster <img src="http://payload24.cargocollective.com/1/3/125554/2782550/Oscar84_By Bory Chung_01a_900.jpg" border="0" width="900" height="1333" width_o="900" height_o="1333" src_o="http://payload24.cargocollective.com/1/3/125554/2782550/Oscar84_By Bory Chung_01a_o.jpg" align="left" /> <img src="http://payload24.cargocollective.com/1/3/125554/2782550/Oscar84_By Bory Chung_01d_900.jpg" border="0" width="900" height="602" width_o="900" height_o="602" src_o="http://payload24.cargocollective.com/1/3/125554/2782550/Oscar84_By Bory Chung_01d_o.jpg" align="left" /> <img src="http://payload24.cargocollective.com/1/3/125554/2782550/Oscar84_By Bory Chung_02b_900.jpg" border="0" width="900" height="675" width_o="1280" height_o="960" src_o="http://payload24.cargocollective.com/1/3/125554/2782550/Oscar84_By Bory Chung_02b_o.jpg" align="left" /> <img src="http://payload24.cargocollective.com/1/3/125554/2782550/Oscar84_By Bory Chung_02_900.jpg" border="0" width="900" height="675" width_o="900" height_o="675" src_o="http://payload24.cargocollective.com/1/3/125554/2782550/Oscar84_By Bory Chung_02_o.jpg" align="left" /> <img src="http://payload24.cargocollective.com/1/3/125554/2782550/Oscar84_By Bory Chung_03_900.jpg" border="0" width="900" height="675" width_o="900" height_o="675" src_o="http://payload24.cargocollective.com/1/3/125554/2782550/Oscar84_By Bory Chung_03_o.jpg" align="left" /> <img src="http://payload24.cargocollective.com/1/3/125554/2782550/Oscar84_By Bory Chung_05_900.jpg" border="0" width="900" height="676" width_o="2048" height_o="1540" src_o="http://payload24.cargocollective.com/1/3/125554/2782550/Oscar84_By Bory Chung_05_o.jpg" align="left" /> <img src="http://payload24.cargocollective.com/1/3/125554/2782550/Oscar84_By Bory Chung_04_900.jpg" border="0" width="900" height="600" width_o="900" height_o="600" src_o="http://payload24.cargocollective.com/1/3/125554/2782550/Oscar84_By Bory Chung_04_o.jpg" align="left" /> Academy Awards YouTube Channel <img src="http://payload24.cargocollective.com/1/3/125554/2782550/Oscar84_By Bory Chung_06_900.jpg" border="0" width="900" height="619" width_o="900" height_o="619" src_o="http://payload24.cargocollective.com/1/3/125554/2782550/Oscar84_By Bory Chung_06_o.jpg" align="left" /> Academy Awards Facebook Page <img src="http://payload24.cargocollective.com/1/3/125554/2782550/Oscar84_By Bory Chung_07_900.jpg" border="0" width="900" height="619" width_o="900" height_o="619" src_o="http://payload24.cargocollective.com/1/3/125554/2782550/Oscar84_By Bory Chung_07_o.jpg" align="left" /> TV End Tags <img src="http://payload24.cargocollective.com/1/3/125554/2782550/Oscar84_By Bory Chung_08_900.jpg" border="0" width="900" height="750" width_o="900" height_o="750" src_o="http://payload24.cargocollective.com/1/3/125554/2782550/Oscar84_By Bory Chung_08_o.jpg" align="left" /> Hollywood Sign Stunt <img src="http://payload24.cargocollective.com/1/3/125554/2782550/Oscar84_By Bory Chung_09_900.jpg" border="0" width="900" height="600" width_o="900" height_o="600" src_o="http://payload24.cargocollective.com/1/3/125554/2782550/Oscar84_By Bory Chung_09_o.jpg" align="left" /> <img src="http://payload24.cargocollective.com/1/3/125554/2782550/Oscars84_Dividers_01B_900.jpg" border="0" width="900" height="150" width_o="900" height_o="150" src_o="http://payload24.cargocollective.com/1/3/125554/2782550/Oscars84_Dividers_01B_o.jpg" align="left" /> <img src="http://payload24.cargocollective.com/1/3/125554/2782550/Oscar84_By Bory Chung_11_9_900.jpg" border="0" width="900" height="675" width_o="900" height_o="675" src_o="http://payload24.cargocollective.com/1/3/125554/2782550/Oscar84_By Bory Chung_11_9_o.jpg" align="left" /> Teaser Campaign <img src="http://payload24.cargocollective.com/1/3/125554/2782550/Oscar84_By Bory Chung_12_900_900.jpg" border="0" width="900" height="676" width_o="900" height_o="676" src_o="http://payload24.cargocollective.com/1/3/125554/2782550/Oscar84_By Bory Chung_12_900_o.jpg" align="left" /> <img src="http://payload24.cargocollective.com/1/3/125554/2782550/Oscar84_By Bory Chung_13_15_900.jpg" border="0" width="900" height="665" width_o="1200" height_o="887" src_o="http://payload24.cargocollective.com/1/3/125554/2782550/Oscar84_By Bory Chung_13_15_o.jpg" align="left" /> <img src="http://payload24.cargocollective.com/1/3/125554/2782550/Oscar84_By Bory Chung_13_900.jpg" border="0" width="900" height="600" width_o="900" height_o="600" src_o="http://payload24.cargocollective.com/1/3/125554/2782550/Oscar84_By Bory Chung_13_o.jpg" align="left" /> Bory Chung, lead designer Jason Fryer, designer Charlie Stephenson, copywriter Brandy Cole, art director Brianna Lohr, youngblood art director Adam Aceino, youngblood copywriter http://www.borychung.com/S-T-U-F-F-4-L-E-E http://www.borychung.com/following/borychung.com/S-T-U-F-F-4-L-E-E Mon, 30 Jan 2012 04:39:39 +0000 bory 2121500 I work off a small desk that faces none other than Lee Clow's office. This the collection of stuff I made for Lee Clow. "Make it Smart. Make it Beautiful. Have Fun." (SBF) is a 2011 Mantra by Lee Clow to rally & inspire those in the advertising industry. <img src="http://payload.cargocollective.com/1/3/125554/2121500/MakeItSmart 900 01_900.jpg" border="0" width="900" height="600" width_o="900" height_o="600" src_o="http://payload.cargocollective.com/1/3/125554/2121500/MakeItSmart 900 01_o.jpg" align="left" /> The Beautiful Hillary Coe in a "Make it Smart. Make it Beautiful. Have Fun." shirt. <img src="http://payload.cargocollective.com/1/3/125554/2121500/MakeItSmart 900 02_900.jpg" border="0" width="900" height="600" width_o="900" height_o="600" src_o="http://payload.cargocollective.com/1/3/125554/2121500/MakeItSmart 900 02_o.jpg" align="left" /> "WHO WANTS TO BE A F#@%ING ADVERTISING AGENCY" ISSUE ONE is a newspaper written by Lee Clow shared to all TBWA network to remind ourselves how to stay the top ten creative agency in the world. <img src="http://payload.cargocollective.com/1/3/125554/2121500/Newspaper_01_900_900.jpg" border="0" width="900" height="844" width_o="900" height_o="844" src_o="http://payload.cargocollective.com/1/3/125554/2121500/Newspaper_01_900_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/125554/2121500/Newspaper_02_900_900.jpg" border="0" width="900" height="844" width_o="900" height_o="844" src_o="http://payload.cargocollective.com/1/3/125554/2121500/Newspaper_02_900_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/125554/2121500/Newspaper_03_900_900.jpg" border="0" width="900" height="844" width_o="900" height_o="844" src_o="http://payload.cargocollective.com/1/3/125554/2121500/Newspaper_03_900_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/125554/2121500/Newspaper_04_900_900.jpg" border="0" width="900" height="844" width_o="900" height_o="844" src_o="http://payload.cargocollective.com/1/3/125554/2121500/Newspaper_04_900_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/125554/2121500/Newspaper_05_900_900.jpg" border="0" width="900" height="844" width_o="900" height_o="844" src_o="http://payload.cargocollective.com/1/3/125554/2121500/Newspaper_05_900_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/125554/2121500/Newspaper_06_900_900.jpg" border="0" width="900" height="844" width_o="900" height_o="844" src_o="http://payload.cargocollective.com/1/3/125554/2121500/Newspaper_06_900_o.jpg" align="left" /> Be The Fish shirts for TBWA & Cannes <img src="http://payload.cargocollective.com/1/3/125554/2121500/Shirt_onTanGuy_BetheFish_900_03_900.jpg" border="0" width="900" height="593" width_o="900" height_o="593" src_o="http://payload.cargocollective.com/1/3/125554/2121500/Shirt_onTanGuy_BetheFish_900_03_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/125554/2121500/Cargo_InPogress_900.jpg" border="0" width="900" height="161" width_o="900" height_o="161" src_o="http://payload.cargocollective.com/1/3/125554/2121500/Cargo_InPogress_o.jpg" align="left" /> http://www.borychung.com/G-A-P-H-O-L-I-D-A-Y-P-I-T-C-H http://www.borychung.com/following/borychung.com/G-A-P-H-O-L-I-D-A-Y-P-I-T-C-H Mon, 30 Jan 2012 04:39:38 +0000 bory 2156391 <img src="http://payload.cargocollective.com/1/3/125554/2156391/Gap_Holiday_01_900.jpg" border="0" width="900" height="600" width_o="900" height_o="600" src_o="http://payload.cargocollective.com/1/3/125554/2156391/Gap_Holiday_01_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/125554/2156391/Gap_Holiday_02_900.jpg" border="0" width="900" height="600" width_o="900" height_o="600" src_o="http://payload.cargocollective.com/1/3/125554/2156391/Gap_Holiday_02_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/125554/2156391/Gap_Holiday_03_900.jpg" border="0" width="900" height="600" width_o="900" height_o="600" src_o="http://payload.cargocollective.com/1/3/125554/2156391/Gap_Holiday_03_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/125554/2156391/Gap_Holiday_04_900.jpg" border="0" width="900" height="600" width_o="900" height_o="600" src_o="http://payload.cargocollective.com/1/3/125554/2156391/Gap_Holiday_04_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/125554/2156391/Gap_Holiday_05_900.jpg" border="0" width="900" height="600" width_o="900" height_o="600" src_o="http://payload.cargocollective.com/1/3/125554/2156391/Gap_Holiday_05_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/125554/2156391/Gap_Holiday_07_900.jpg" border="0" width="900" height="600" width_o="900" height_o="600" src_o="http://payload.cargocollective.com/1/3/125554/2156391/Gap_Holiday_07_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/125554/2156391/Gap_Holiday_08_900.jpg" border="0" width="900" height="600" width_o="900" height_o="600" src_o="http://payload.cargocollective.com/1/3/125554/2156391/Gap_Holiday_08_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/125554/2156391/Gap_Holiday_09_900.jpg" border="0" width="900" height="600" width_o="900" height_o="600" src_o="http://payload.cargocollective.com/1/3/125554/2156391/Gap_Holiday_09_o.jpg" align="left" /> CREATIVES David Dao & Xanthe Hohalek (this is a shorted list) http://www.borychung.com/P-T-A-N-D-E-R-S-O-N-P-O-S-T-E-R-S http://www.borychung.com/following/borychung.com/P-T-A-N-D-E-R-S-O-N-P-O-S-T-E-R-S Mon, 30 Jan 2012 04:39:37 +0000 bory 1675864 <img src="http://payload.cargocollective.com/1/3/125554/1675864/11_06_website_pta_01_900.jpg" border="0" width="900" height="1250" width_o="900" height_o="1250" src_o="http://payload.cargocollective.com/1/3/125554/1675864/11_06_website_pta_01_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/125554/1675864/11_06_website_pta_02_900.jpg" border="0" width="900" height="1250" width_o="900" height_o="1250" src_o="http://payload.cargocollective.com/1/3/125554/1675864/11_06_website_pta_02_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/125554/1675864/11_06_website_pta_03_900.jpg" border="0" width="900" height="1250" width_o="900" height_o="1250" src_o="http://payload.cargocollective.com/1/3/125554/1675864/11_06_website_pta_03_o.jpg" align="left" /> http://www.borychung.com/P-U-R-S-H-A-R-E-W-A-T-E-R-P-R-O-J-E-C-T http://www.borychung.com/following/borychung.com/P-U-R-S-H-A-R-E-W-A-T-E-R-P-R-O-J-E-C-T Tue, 18 Oct 2011 07:21:00 +0000 bory 2165284 IN PROGRESS. COMING SOON. http://www.borychung.com/P-E-D-I-G-R-E-E-S-T-O-R-E http://www.borychung.com/following/borychung.com/P-E-D-I-G-R-E-E-S-T-O-R-E Tue, 18 Oct 2011 07:12:35 +0000 bory 2165380 IN PROGRESS. COMING SOON. http://www.borychung.com/G-A-T-O-R-A-D-E-F-O-N-T http://www.borychung.com/following/borychung.com/G-A-T-O-R-A-D-E-F-O-N-T Tue, 18 Oct 2011 07:07:41 +0000 bory 2165267 The Gatorade was font was created as a modern Slab Serif which was both elegant and masculine. 5 weights. <img src="http://payload.cargocollective.com/1/3/125554/2165267/Gatorade_900_03 by Bory_900.jpg" border="0" width="900" height="600" width_o="900" height_o="600" src_o="http://payload.cargocollective.com/1/3/125554/2165267/Gatorade_900_03 by Bory_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/125554/2165267/Gatorade_900_04 by Bory_900.jpg" border="0" width="900" height="600" width_o="900" height_o="600" src_o="http://payload.cargocollective.com/1/3/125554/2165267/Gatorade_900_04 by Bory_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/125554/2165267/Gatorade_900_05 by Bory_900.jpg" border="0" width="900" height="600" width_o="900" height_o="600" src_o="http://payload.cargocollective.com/1/3/125554/2165267/Gatorade_900_05 by Bory_o.jpg" align="left" /> Designed by : Bory Chung Produced by : Galápagos Design Group Font Foundary http://www.borychung.com/G-A-T-O-R-A-D-E-L-O-G-O http://www.borychung.com/following/borychung.com/G-A-T-O-R-A-D-E-L-O-G-O Mon, 10 Oct 2011 02:16:36 +0000 bory 2124491 I had the fortunate opportunity to be able to design the new Gatorade logo which had not been touched for 20 years. With the brilliance Jayanya Jenkins CD & Jimmy Smith GCD on Gatorade (the man also behind the disappearance of the word "Nike" from what we know now as simple the Nike "Swoosh") we created an iconic version of the Gatorade logo which became know simply as the "G". Time in creation : 3 months Number of Rounds with Clients : 14 <img src="http://payload.cargocollective.com/1/3/125554/2124491/Gatorade_Logo_900_01 by Bory_900.jpg" border="0" width="900" height="600" width_o="900" height_o="600" src_o="http://payload.cargocollective.com/1/3/125554/2124491/Gatorade_Logo_900_01 by Bory_o.jpg" align="left" /> We sponsored artists and amateurs designers to develop and "remix" their own versions of the logos. <img src="http://payload.cargocollective.com/1/3/125554/2124491/Gatorade_Logo_900_03 by Bory_900.jpg" border="0" width="900" height="2487" width_o="900" height_o="2487" src_o="http://payload.cargocollective.com/1/3/125554/2124491/Gatorade_Logo_900_03 by Bory_o.jpg" align="left" /> Some artsists include : Kris Markovich, Kevin Peterson, Nuezz (a.k.a. Miguel Mejia), Cristin Denight G Hat : Leroy Jenkins, Fashion designer